CHOOSING AN EVENT THEME

With Halloween and Christmas around the corner we know themed event can be a hassle and choosing a theme is a big part of any event. Get it right and your event will be the talk of the office… get it wrong and people might remember it for all the wrong reasons! (No one wants to be the person who organised that event). That feels like a lot of pressure… But fear not – help is at hand!

There are hundreds of articles out there suggesting ideas, from a full blown circus theme to a classic English tea party, but with a world of themes out there to choose from, how can you be sure that you’re choosing the right one for your event? Well, here are a few tips to get you going:

Know your guests - This seems obvious – if you’re throwing a birthday party for a 10 year old, you’re probably not going to want a Vegas casino theme. But there might be a bit more to it than the obvious – if you can, do a bit of research into the kind of events your clients are used to attending, are they used to high end black tie? Or are they a trendier, laid back crowd who might not appreciate the formality of a top hat and tails?

Consider your budget - Yes, we know it would be fun to just let our imaginations run wild but, like it or not, a budget is most often an important consideration when planning an event. But it’s good to bear it in mind when deciding on your theme. One thing you don’t want is a half-hearted attempt at a theme that would have been great on a higher budget but that just looks a little bit sorry when you don’t have the funds to spend on it. All that being said – never underestimate your imagination – A lot of great ideas are born from constriction and there may be ways to pull off something brilliant without breaking the bank.

Bear in mind the aims of your event - What is the purpose of the event – Is it team building where you want everyone to leave having bonded and feeling energised? Or are you fundraising and want people to feel connected to your cause? Whilst a glittering Great Gatsby theme might be the perfect way to launch a new perfume, it might not work so well in persuading people to donate to a wildlife sanctuary for example! Think about the tone of your event and the atmosphere you’d like to create, are you partying or working? Rewarding people or asking them to give? Teaching or celebrating? Each motivation will have themes that will suit it more than others, so think about what you need to achieve with your event and the best atmosphere to create to get there.

And finally… give us a call! We love a theme at Owen Brothers Catering, from Halloween horror to a cheerful edible garden, we’re bursting with ideas for themed canapes, presentation and decoration to help really bring your event together.

Make sure your event is one to remember, for all the right reasons!

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